A change is coming. An event which will transform fandom forever.  The Player One extended reality world for sports and entertainment.

Player One is working with the biggest names in sport and entertainment to revolutionise how rightsholders meaningfully engage their fans, how fans can feel closer to their heroes and feel included, heard, valued and rewarded by them; and how fans consume content, events, experiences and interactive live sport and entertainment.

ICONIC TEAMS.  ICONIC BRANDS.  ICONIC VENUES.  ICONIC FIGURES.  ICONIC EXPERIENCES

We deliver the most, incredible, immersive and unforgettable experiences using rightsholder IP, assets and content to fans all over the world in our connected, gamified world of adventure, in both stunning photorealism and a parallel video game style world for younger fans, available to fans everywhere on all modern smart devices and in 3D on VR and XR headsets for the most mind blowing immersive experience.






Our world uses gaming, Ai, web 3.0, streaming, marketplace and XR - augmented and virtual reality - technologies to deliver unforgettable, valuable fan engagement online and in the real world.  Fans can enjoy:

Rightsholder themed mini-games and content
Gamified, interactive virtual tours of photorealistic digital twins of the most iconic stadia, arenas and venues in sport and entertainment
Rightsholder events and experiences
Web 3.0 powered fan participation which encourages and rewards fandom, safely
Streamed content
Digital and physical merchandise
Interactive live sport and virtual concerts
Real world 'in stadium/fan zone' and 'at seat' matchday immersive experiences
And more

IN 2D, IN 3D AND IN THE REAL WORLD:  A TRULY EXTENDED REALITY 

We help rightsholders to deepen their relationships with their global fanbases and allow their fans to feel included, heard, valued and rewarded; to create new fans; to add value and opportunity to sponsors and partners; to collaborate across the different verticals of sport, entertainment and consumer/lifestyle brands; to expand their brand beyond sport; to truly understand their audience; and to become commercially sustainable through dozens of sustainable, 'always on' new revenue streams.   Even better? Our video-game style 'parallel reality' for younger fans, sitting alongside our photorealistic main world for broader fanbases, helps rightsholders to not only engage the young audience and create new fans but to have a lifetime, 'cradle to grave' fan engagement pathway. 

Our demonstrable product will be ready in February 2025 and our MVP will launch in Q3.  We are currently raising additional seed investment to launch with as many rightsholders in Phase 1: Football (soccer) as possible, and to complete development of our second, standalone but connected AR mobile game.  We have agreement in principle from 9 of the biggest soccer teams in the world, plus an iconic footballer, and a pipeline of more than 20 major European soccer teams, other sports and major recording artists.  

Whether you are interested in investing in Player One Sports & Entertainment Ltd, or are a rightsholder keen to unlock your global fanbase, register below to stay up-to-date or email us to find out more.